Echinacea White Swan brings fresh, clean colour to sunny borders with its white petals and warm copper cone. It flowers from midsummer into early autumn and is a reliable perennial that returns stronger each year. Loved by bees and butterflies, it creates a natural, airy look in any garden.
Quick Facts
Sunlight: Full sun or light shade
Soil: Well drained soil
Flowering time: Midsummer to early autumn
Height and spread: Around 70 to 90 cm tall and 40 cm wide
Hardiness: Fully hardy perennial
Wildlife: Attracts bees and butterflies
This is a herbaceous perennial, so it dies back completely over winter and regrows each spring. Plants can look different depending on the time of year they are delivered.
Our plants can be planted all year round providing the ground isn't frozen or waterlogged at time of planting, for more info click here
Common Questions About Echinacea White Swan
Will echinacea come back every year?
Yes. Echinacea White Swan is a hardy perennial that dies back in winter and reappears each spring. It becomes fuller and more impressive once it has settled in.
Where to plant echinacea?
Choose a sunny spot with well drained soil. Echinacea prefers open conditions with good air flow and looks best planted in the middle of a border.
Is echinacea low maintenance?
Yes. Echinacea needs very little care. Deadhead the flowers through summer to keep it blooming, then cut it back in late autumn once the stems have died down.
When does echinacea flower?
It flowers from midsummer into early autumn. Even as the petals fade, the coppery cones add structure and late season interest.
When to plant echinacea?
Echinacea can be planted 365 days a year as long as the soil is not frozen or waterlogged. Spring and autumn are ideal. If planting during the height of summer, water thoroughly every day while the plant establishes.
What will echinacea look like in winter?
Echinacea is fully herbaceous, meaning the top growth disappears completely. This is normal. New shoots reappear in spring as temperatures rise.
Planting Ideas and Companions?
Use Echinacea White Swan in groups of three or more so the white flowers repeat down the border. It pairs beautifully with
Salvia Caradonna,
Geranium Rozanne,
Verbena Bonarensis and
ornamental grasses. These plants enjoy similar conditions and help create a natural, flowing look.
Echinacea White Swan is a strong growing perennial that thrives in sunny borders with moderate watering. It can struggle in shade or in soil that stays wet through winter. Prune by cutting all stems to ground level in late autumn or early winter once the plant has completely died back. Feed in spring with a general purpose fertiliser to encourage strong new growth and long lasting summer flowers. Pests and diseases are minimal, though very heavy soils can cause crown rot in winter. With the right conditions, this variety will return year after year with reliable flowers and healthy growth.


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95% of the plants we have in stock on our website can be planted 365 days a year providing the ground is not frozen or waterlogged at time of planting.
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